Episode 006: Why Email Lists Are The Secret Ingredient Podcast
Welcome to the 6th episode of the podcast successful Online Store
The Successful Online Store Podcast was created to help you take your online eCommerce store to the next level.
In this episode
In this episode I discuss how to put yourself into the customers shoes in terms of navigation and using similarweb to see what your competition is doing.
I also discuss the importance of having an email marketing campaign and why you should capture customers emails and once you have them what you should do with them in terms of:
- Welcome sequences and why you should have one
- Segmenting email list and the importance of doing this.
- Abandoned Email strategy
- Facebook lists and lookalike lists
Items Mentioned In The Successful Online Store Podcast
Similar Web : https://www.similarweb.com/
Blog post:Why Email Lists Are The Secret Ingredient
Screaming Frog: https://www.screamingfrog.co.uk/seo-spider/
This Weeks Tip
The Screaming Frog SEO Spider is a website crawler, that allows you to crawl websites’ URLs and fetch key onsite elements to analyse onsite SEO.
Screaming Frog: https://www.screamingfrog.co.uk/seo-spider/
Download screaming frog as a program.